Take Away Beer, Makes the Atmosphere!

"Take Away Beer, Makes the Atmosphere!" is the packaging concept design by a Russia design student, Ivan maximov.  Mug is a big chain of football pubs based in Moscow. This pub brews its own beer. This is a new concept for take away beer. Beer is filling in paper cups then special sticker putted on the top for each sort of beer. The new cup combines the form of the traditional beer pint and usability of recyclable paper cups.

via Ivan Maxiomov